"To the dismay of bibliophiles everywhere, most small bookstores have already been out-competed by corporate bookstore chains like Borders and Internet retailers like Amazon."

"Christian bookstores, with their specific and devoted clientele, enjoyed a bit more insulation from those threats."

"But now, independent store-owners like Steller say their biggest competition comes from department stores and general merchandisers like Wal-Mart, which have started carrying the hottest items on the Christian market at big-box bargain prices."

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